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The Strategic Coach® Approach To Overcoming Commoditization

Eliminate Your Competition

The difference between running a company based on selling commodities at lower and lower prices and running a successful business with virtually no competition is simple—it all starts with value creation.

When you focus on creating a unique experience for your clientele, you escape from The Commoditization Trap and differentiate yourself in the marketplace.

Learn how to package your unique value and charge for your wisdom, and you will permanently bypass your competition.