Strategic Coach

Ideas And Inspiration From Successful Real-World Entrepreneurs

Picture of Shannon Waller

Using Who Not How To Transform Your Business

With ...

Chris Johnson
Rapid Brands/The Johnson Group

Impact of Who Not How on Chris’s business:

  • Shifted away from “hustle and grind” mode.
  • Transitioned one of his companies into a Self-Managing Company® that’s growing at 3,100%!
  • Has more time off than ever before.

Katerina Stepanova
MHP Property Management Inc.

Impact of Who Not How on Katerina’s business:

  • No longer wastes her time and energy on the parts of her business that drain her (like admin and project management).
  • Now gets to spend 90%+ of her time on being a visionary (in other words, the part of the business that she loves!).

By joining us, you’ll get:

  • Real-world ideas and inspiration on how you can implement Who Not How in your business.
  • Clarity on the type of ROI you can expect from Who Not How—and how other business owners have used it to maximize their profits, impact, productivity, and free time.
  • The opportunity to hear from entrepreneurs who have successfully used Who Not How to transform their businesses (and their lives!).

Complete the form to watch this exclusive live panel and hear exactly how these talented entrepreneurs have achieved the extraordinary results above by implementing Who Not How.

Duration: 1 hour

Meet Your Host

A key decision maker at Strategic Coach, Shannon Waller is a recognized trailblazer in the area of teamwork and building a Self-Managing Company. Shannon is passionate about helping business owners and their teams to continually develop, grow, and thrive. She is a sought-after speaker, presenter, and coach and operates with the mindset that business isn’t just a head game; it’s also a heart game.

Here’s what our members are saying about The Strategic Coach® Program:


Who Not How is a mantra that I’m saying to myself literally every day as it’s driving revenue, collaboration, and productivity [in my business].

Drew Pizzo, Collection 18


Strategic Coach has the tools and systems to help you get through the issues that we [entrepreneurs] all struggle with every single day, whether you’re a $200,000 company or a $200 million company.

Parker Carroll, TREK Investment Group

NEW TO THE WORLD OF WHO NOT HOW?

Here’s what you should know.

To put it simply: Who Not How is a transformational concept, coined by Strategic Coach co-founder Dan Sullivan, that has helped thousands of entrepreneurs accelerate their teamwork and shift their mindset to ask “who?” instead of “how?”—and build incredible burnout-free businesses and guilt-free personal freedom as a result.

No matter your stage of business, Who Not How can be used to help you unlock limitless possibility in your business and life.

View our panel discussion to see how.